Today we’d like to introduce you to Keala Jarvis.
Hi Keala, thanks for joining us today. We’d love for you to start by introducing yourself.
My journey into photography came during an attempt to become a graphic design student at the University of Utah. After not being accepted into their program I began taking additional fine art classes the following semester to “find myself”. Thankfully, In doing so I fell in love with my darkroom photography classes and switched gears. Now with a BFA under my belt & 10 years in the field, my photo business and creating path have morphed in many ways. Today I specialize in high school senior portraits that are more than a moment. Using my fine art skills from school and my years of experience in the business to collaborate with my seniors & their parents to create images that they both will cherish and love for a lifetime. Working primarily in the mountains of Park City Utah for the past 9 years and also now expanding to Austin, Texas in 2021.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
For me, a creative small business owner human being, there have been numerous amount of struggles. I don’t think I would be where I am if the road had been smooth. So while they are tough I am grateful for all of them. My life is much more enriched because of the things learned in and through those challenges.
Some of my biggest ones both currently & in the past…
Trying to find what brings me joy in the creative realm was a wrestle.
Figuring out how to run & maintain that creative joy as a business is a constant struggle.
Being flexible and adaptive during the pandemic, holy moly!
Restructuring my business during 4 big personal life moves is a real challenge.
Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
I specialize in a luxury high school senior portrait experience. My goal in creating unforgettable portraits is to collaborate with my seniors & their parents to create images that they both will cherish and love for a lifetime. I’m most proud of how I’ve made my creative process efficient and collaborative for each of my clients. My goal is always to honor the beautiful time that is senior year and my experience heavily involves the senior & their parent to ensure that is consistent. I’m not in the business of just taking pretty photos, I feel that is a given no matter who you hire. I’m in the business of creating memories. For getting the images that make the senior feel beautiful & seen. Along with the images that bring back the youth-fullness & child that parents still see. I call it a full experience in collaboration & artwork for their home.
Have you learned any interesting or important lessons due to the Covid-19 Crisis?
Adapt! My experience with the COVID-19 pandemic really brought back the early years of hustle and thinking creatively as a business not just in my creative work. My old method in my business didn’t fully work for 18 months but forward movement in my business was still important to me so leaning into curiosity was a big thing. Asking questions like:
What is working?
What isn’t working?
What else could be true?
What else could I be doing?
What else could be possible?
And just free writing whatever came to mind for 10 minutes. Obviously, most ideas weren’t good, but the few that were great were only possible because I allowed my brain a safe space to think of all the possibilities.
- Average of $1700 – $3500
- Website: www.kealajarvis.com
- Instagram: https://www.instagram.com/kealajphoto/
- Facebook: https://www.facebook.com/kealajphoto
- Tiktok: @kealajphoto
Morgan Kennedy of South West Photography (headshot)