Today we’d like to introduce you to Leisa Wallace.
Hi Leisa, thanks for joining us today. We’d love for you to start by introducing yourself.
My story really began the day my body forced me to stop.
Before I ever became a business advisor, before I wrote a book, before I understood the physics of worth, I was diagnosed with aggressive MS. It was a moment that ripped me out of my lifelong habit of earning my value through hustle, over-functioning, and being the one everyone could count on.
That diagnosis plunged me into an unasked-for stillness — the kind that makes you reevaluate everything. My identity had been so tightly woven into what I could do that I had never really asked who I was underneath all of that output.
In the middle of that unraveling came COVID, and my world shifted again. During that time, I began volunteering for the Women’s Business Center of Utah. What started as simple service — showing up, helping where I could — turned into a job as a business advisor. And in that role, I realized something profound: the women around me were wrestling with the same invisible weight I had been carrying. The belief that their value was tied to their productivity, their helpfulness, their performance.
I walked in thinking I’d be teaching business strategy.
Instead, I found myself sitting across from brilliant women who didn’t fully see themselves yet — women with vision, talent, grit, and heart, but also with doubt, overwhelm, and that same ache for worthiness I knew all too well.
My MS gave me a kind of clarity I couldn’t have earned any other way. I could see exactly where women were dimming their light, overworking for validation, or hiding their brilliance behind uncertainty.
So my work became this fusion of strategy and soul.
Yes, I help entrepreneurs build sustainable, smart, profitable businesses. But underneath that, I help them reclaim the truth that their worth is not something they earn through output — it’s something they already carry.
Winning the 2025 National Business Advisor of the Year through the Association of Women’s Business Centers was incredibly humbling. Because I knew that recognition wasn’t just about the business strategies I teach — it was about helping women remember their worth.
And somewhere along this journey, I began writing.
What started as notes to myself slowly became the content for a book. The Ultimate Act of Being Enough: Your Guide to Remembering Your Worth When Everything Falls Apart.
It speaks to women everywhere:
You are enough.
What you do is enough.
And the bravest action you can take is to remember who you are — and begin living from that place again.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Living and working with MS means I have to manage my energy like it’s gold. Half my workday often happens from my bed or my couch. There are days my voice simply won’t come. Days I can’t walk well. Days I have to lean on the generosity, flexibility, and compassion of the people I work with.
And yet — I’ve learned something beautiful in the middle of all that messiness: it’s okay to hold both the struggle and the hope.
My challenges haven’t made me weaker; they’ve made me more intentional. They’ve taught me to work with my limits, not against them. They’ve shown me how deeply interdependent we really are, and how much brilliance can still flow even on the days my body says “slow down.”
It hasn’t been smooth. But it has been meaningful.
And every obstacle has shaped the way I show up — softer, steadier, and more committed to helping women build lives and businesses that honor both their capacity and their worth.
Can you tell our readers more about what you do and what you think sets you apart from others?
At my core, I help women remember who they are — and then build from that place.
Professionally, I wear two roles that overlap more than anyone expects:
I’m a Business Advisor with the Women’s Business Center of Utah, and I’m an author writing about intrinsic worth, identity, and healing. Both sides of my work point to the same truth: women don’t need to become more — they need to remember the truth of who they already are.
In my advising work, I specialize in taking someone’s tangle of ideas, fears, strengths, and dreams and turning it into clear, actionable strategy. I’m known for being able to “read the room of a person” — to see their brilliance before they can see it themselves, and then help them build a business that reflects that brilliance with clarity and confidence.
My clients often say I translate them back to themselves.
And I think that’s the most accurate way to describe what I do.
As an author, I take that same gift and apply it to the inner landscape. My upcoming book, The Ultimate Act of Being Enough, is a guide for anyone who’s been performing for their worth, chasing validation, or trying to outrun their own exhaustion. It’s a map for remembering your absolute value and living from it.
What I’m most proud of isn’t one single accomplishment.
It’s the through-line:
Women leave my presence — whether it’s a session, a workshop, or a chapter — with more clarity, more self-trust, and more permission to be themselves.
That is the work.
And that is what sets me apart.
I’m not just teaching strategy.
I’m not just writing about worth.
I’m bridging the two.
I help women stop performing, start belonging to themselves again, and build lives and businesses that shine from the inside out.
Is there anything else you’d like to share with our readers?
If there’s one thing I’d want readers to know, it’s this:
You don’t have to earn your place in the world.
You already belong here.
So many women I talk to think they need to be more—more productive, more impressive, more capable, more “together”—before they can take the next step, launch the idea, or allow themselves to rest. But the truth is: your worth isn’t waiting on your performance. It’s already intact.
And when you start building from that place—when you stop hustling for your identity and start creating from who you already are—everything becomes lighter, clearer, and more sustainable.
If my work stands for anything, it’s this:
You are allowed to show up as a whole human.
You are allowed to hold both the hope and the hard.
You are allowed to begin, even if it’s imperfect.
And you are more than enough to do the thing that’s calling you.
That’s the message at the heart of my book, my advising work, and my life.
And if it helps even one woman take a deeper breath and trust her own light — then it’s all been worth it.
Contact Info:
- Website: https://authorleisawallace.com
- Instagram: Chronically.thriving.leisa
