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Today we’d like to introduce you to Laura Portilla
Hi Laura, thanks for joining us today. We’d love for you to start by introducing yourself.
My journey into real estate was a natural blend of my passions and skills. I come from a creative background—design and digital marketing—which gave me a deep understanding of branding, visuals, and how to connect with people in meaningful ways. At the same time, I’ve always been drawn to homes, architecture, and interior design. I love everything about how a space can tell a story and make people feel something.
So, I decided to merge these two worlds. Real estate allows me to combine my marketing expertise with my love for homes, helping clients not just buy or sell properties but truly see the potential in them. Whether it’s showcasing a home in the best possible light or guiding buyers toward their dream space, I bring a creative and strategic approach to the process. It’s been an exciting journey, and I love what I do!
I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
Like any career worth pursuing, it hasn’t always been a smooth road—but that’s part of the journey! When I first started in real estate, I had to build everything from the ground up—my network, my client base, and my presence in the industry. Coming from a creative background, I had strong marketing skills, but learning the ins and outs of contracts, negotiations, and the ever-changing market took time and dedication.
There were definitely moments of doubt and uncertainty, like any entrepreneur faces, but I stayed focused, kept learning, and remained committed to offering real value. The challenges made me stronger, and I wouldn’t change a thing!
Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
I’m a real estate professional based in Utah, and I help people buy, sell, and invest in homes—especially within the Hispanic community. I specialize in making the home-buying and selling process clear, accessible, and stress-free, particularly for first-time buyers who may not be familiar with the steps involved.
I’m also passionate about education and community building. Through social media, I share valuable insights about the Utah real estate market, local businesses, and lifestyle tips. I want people to feel informed and empowered in their decisions, not overwhelmed.
How do you think about luck?
I think luck always plays a role in life and business, but I believe success comes from what you do with the opportunities you’re given. I focus on preparation, consistency, and putting myself in the right places to create opportunities.
I see those moments as lessons rather than setbacks. Every challenge has pushed me to be more resourceful, adaptable, and better at what I do.
At the end of the day, I believe you create your own ‘luck’ by staying focused and prepared. That’s what truly makes a difference in the long run!
Contact Info:
- Website: https://utahrealtorlaura.com/
- Instagram: https://www.instagram.com/utahrealtorlaura/
- Facebook: https://www.facebook.com/share/15PW59tdoM/?mibextid=wwXIfr
- Youtube: https://www.youtube.com/channel/UCOwyoqtS0kaEOHlBrSvrOag