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Exploring Life & Business with Indiana Cote of skullznbunniez

Today we’d like to introduce you to Indiana Cote.

Indiana Cote

Hi Indiana, so excited to have you on the platform. So before we get into questions about your work life, maybe you can bring our readers up to speed on your story and how you got to where you are today.
I started my business in its earliest form in 2015!

I started selling under the name @skullznbunniez primarily focusing on customized denim on Etsy in 2017, and opened my brick-and-mortar location in Bloomington in January of 2022.

Would you say it’s been a smooth road, and if not, what are some of the biggest challenges you’ve faced along the way?
Honestly, I feel like it has been a smooth road.

There have been many challenges but most of them have been time management-related because I am going to school and dancing ballet at a professional level while running the shop. I am so lucky that my business has been a very organic increase and I have been able to steadily manage that in both my sales and workload.

Thanks – so what else should our readers know about skullznbunniez?
My business is a curated store with a collection of vintage and modern sustainable clothing items. I love that our store is completely sustainable down to the items in our storefront window display! We are primarily known for vintage denim and lingerie, but we sell everything from sweaters to silk scarves to custom Swarovski clutches.

We also specialize in customer service and strive to maintain a high-end shopping experience even if you are buying a $10 item. I am so proud of the level of curation and merchandising throughout the store and the care to detail and customers that I and my employees bring. We also offer live sales on Instagram every Monday at 8 pm Eastern time so we have customers from all around the country and the world!

I would love the readers to know that they can shop from wherever they are located and will still receive that personal, curated experience from afar. Items ship the next day with custom packaging, and everything in our store has domestic free shipping.

What’s next?
Plans for the future are to expand both online and in physical locations! That is a more long-term goal while I still have two years of undergrad left to complete.

For the next couple of years, I hope to keep growing our storefront location in Bloomington! Sales have already been increasing at a rate of approximately 200% year to year, so I would love to see a similar increase this year!

Contact Info:

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