Today we’d like to introduce you to Jess Toolson. Them and their team share their story with us below:
Jess’s idea came to light after the birth of her twins when she found herself struggling with postpartum. She was bombarded with unnatural remedies and medications and wondered why a natural solution for such a common issue didn’t exist.
While continuing her health journey, she connected with her new business partner Cody Jean Sanders. After testing her first product, HerTime, she experienced life-changing improvements and knew that more women had to try this product. Because of this, she likes to call herself the “OG Mixhers girl” because she was the first one to try the product and realized every other woman needed it too.
There was nothing on the market like it so she then created it. Mixhers officially was launched in 2019. In only two years, this brand grew 1200% and now is the leading all-natural remedy for women’s health nationally. Jess’s dream business is now run by 10 girl bosses and continues to grow every day. Now, there are thousands of “Mixhers girls” enjoying the products.
I’m sure you wouldn’t say it’s been obstacle-free, but so far would you say the journey has been a fairly smooth road?
It hasn’t been a smooth road. One struggle I encounter and I see so many other women in business struggle with is just getting started. I think a lot of times we slow down–myself included. I have wanted to wait for perfection, the perfect packaging, the perfect team–just wanting everything to be perfect. It is hard to tell yourself to learn quickly and be ready to pivot and improve.
I know now a business is always going to grow and there is always room for improvement–things won’t ever be perfect. Another important thing to learn is team development. It is really crucial to focus on the team and have them happy so the energy is positive and then everyone can mesh well. The growth of a company starts with a team.
Another one I can think of is investing time with the surrounding community. We have been looking at our community and making them a huge focus. We are paying attention to their needs or wants and are consistently trying to deliver to them whether it is friendships all the way down to giving products. I see it to really focus on dedication and loyalty to the community.
As you know, we’re big fans of Mixhers. For our readers who might not be as familiar what can you tell them about the brand?
At Mixers we want to empower women and resolve women’s health issues with completely natural ingredients. We get so much done and care about better women’s health all while staying true to our girly selves and having fun. I truly believe that growing a very successful company has to involve a lot of fun.
I think that sometimes it is very challenging–there are lots of tough decisions to be made, sometimes things don’t go according to your plans. But even in those tough moments I believe you can find time and the ability to add fun.
If the whole culture of a brand is positive and optimistic then the whole company is having more fun and is more dedicated to the growth because they look forward to a day at the office and look forward to spending those extra hours together. I always say “Never underestimate the Mixhers girls in pink” because we are focusing on the fun and getting a lot done.
We’d love to hear about any fond memories you have from when you were growing up?
A favorite childhood memory is taking family trips to Lake Powell. This was a time all the family could come together and be off the grid. I come from a family with lots of entrepreneurs so usually everyone is at home working, busy with projects and running companies but when visiting the lake everything is at pause.
We can all spend time at the lake; enjoying the water, tubing, doing a BBQ, and playing games. It just is refreshing to spend time together off the grid for a bit.
Pricing:
- Hertime Classic: $27.20
- https://mixhers.com/products/hertime-classic?variant=39738790609075
Contact Info:
- Website: https://mixhers.com/
- Instagram: https://www.instagram.com/mixhers/?hl=en
- Facebook: https://www.facebook.com/mixherssupplements/
- Other: https://www.instagram.com/jesstoolson/?hl=en