Today we’d like to introduce you to Julie Dixon.
Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
Next Level Boost began as a family journey toward better health. It all started when my daughter and I began searching for healthier alternatives to the everyday drinks we were consuming. Around that time, my mom was diagnosed with cancer, which opened our eyes to how much what we eat and drink can impact our long-term health. That experience made us determined to find (and eventually create) products that could help us live stronger, healthier lives, and maybe help others do the same.
As someone who is prediabetic and has hypothyroidism, I also wanted to find ways to enjoy energy and flavor without the sugar crashes, artificial ingredients, or chemicals found in soda and most energy drinks. That’s how Next Level Boost was born — out of a real need for clean energy, immune support, and ingredients that nourish the body instead of depleting it.
We first launched with mushroom coffee, blending functional mushrooms like lion’s mane and chaga with premium coffee to support focus, immunity, and natural energy. It quickly became more than just a morning drink, it was a way to fuel the day with purpose.
Now, we’re expanding that mission with Loaded Water, our new line of flavored drink powders designed to make hydration both healthy and delicious. Each blend is packed with vitamins, amino acids, and functional ingredients — without sugar or junk — to help you feel your best all day long.
At Next Level Boost, our goal is simple: to help people upgrade their daily habits and take their health to the Next Level one sip at a time.
Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
Building Next Level Boost hasn’t been easy — but every challenge has made us stronger. As a woman-owned business, it’s often been difficult to be taken seriously in an industry that’s still largely male-dominated. From suppliers and manufacturers to marketing partners, we’ve had to work harder to prove that passion, purpose, and persistence matter just as much as size or status. But that’s only fueled our determination to create something exceptional.
Another major challenge was perfecting our formulas. We spent over a year taste testing and adjusting ingredients until every sip met our standards for flavor, nutrition, and quality. Finding the right balance between health and great taste was no small task — we refused to compromise on either. There were times when batches didn’t turn out how we’d hoped, or ingredients didn’t blend quite right, but each setback brought us closer to the final product we’re proud to share today.
Every late night, every trial, and every “almost there” moment was worth it — because now we can stand behind products that truly reflect our mission: to make healthy living simple, enjoyable, and sustainable for everyone.
Alright, so let’s switch gears a bit and talk business. What should we know?
At Next Level Boost, we create functional beverages designed to help people feel better, think clearer, and live healthier without sacrificing taste. We specialize in mushroom coffee and Loaded Water flavored drink powders, both crafted to deliver real benefits with clean, thoughtfully chosen ingredients.
Our mushroom coffee line includes six unique blends — Original, Focus, Energy, Destress, Immunity, and Sleep — each carefully formulated to support a specific need. We use functional mushrooms like lion’s mane, cordyceps, chaga, reishi, and turkey tail, along with adaptogens, vitamins, and natural flavorings. These blends aren’t just healthy — they’re genuinely delicious. We wanted to prove that you don’t have to give up flavor to gain function.
What sets us apart is our commitment to quality and integrity. Every product we make goes through extensive testing and refinement to ensure it’s something we’d proudly share with our own family because that’s where this all started. We believe in transparency, clean ingredients, and products that actually do what they promise.
Our newest innovation, Loaded Water, continues that mission. It’s a hydration-focused line packed with vitamins, amino acids, and natural flavors created for people who want energy and wellness support without sugar or artificial junk.
We want readers to know that Next Level Boost is more than a brand — it’s a movement toward smarter choices, cleaner energy, and products that help people feel their best every day. We’re passionate about proving that health can taste amazing, and that small daily choices — like what you drink — can make a big difference in how you feel.
We’d be interested to hear your thoughts on luck and what role, if any, you feel it’s played for you?
Luck has definitely played a part in our journey — both good and bad. In the beginning, it sometimes felt like bad luck was testing us at every turn. From delays in production to formulas that didn’t quite work, and even people who doubted what we were trying to build, there were moments when it would have been easier to quit. But each challenge taught us something important and pushed us to grow stronger and more resourceful.
At the same time, we’ve also had our share of good luck — the kind that comes from being in the right place at the right time, or meeting people who believed in us when we needed it most. Finding the right partners, discovering the perfect ingredient combinations, and seeing how much people genuinely love our products all feel like blessings we don’t take for granted.
In the end, we’ve learned that luck alone doesn’t build a business — perseverance does. But when preparation and passion meet opportunity, that’s when “good luck” shows up. And for that, we’re grateful every day.
Pricing:
- $36.99 = Original Mushroom Coffee
- $24.99 = Focus, Destress, Energy, Immunity or Sleep Mushroom Coffee
- $21.99 = Mushroom Coffee stick packs
- $2.50 = one serving pouch of Loaded Water with collagen and vitamins
Contact Info:
- Website: https://www.NextLevelBoost.com
- Instagram: NextLevelBoostco
- Facebook: https://www.facebook.com/NextLevelBoostCo
