Today we’d like to introduce you to Michelle Evans
Hi Michelle, we’d love for you to start by introducing yourself.
I have a Master’s Degree in Education but when my husband left our family I knew education wasn’t going to cut it as the primary income. So, I got my Real Estate license have been doing it since 2009. I’ve found that so much of my education background has really assisted me in dealing with clients. So much of what we do as Realtors is teach and facilitate our clients with as much information as possible so they can make the best decision for themselves. Also, teaching in inner-city schools in Southern California helps me deal with high stakes negotiations in Real Estate. I have been truly blessed to have two careers in my lifetime that I have loved!
We all face challenges, but looking back would you describe it as a relatively smooth road?
I got into Real Estate right after the market crash when most of the market was distressed properties. I didn’t know any different and I’m actually grateful that I had the opportunity to learn so much about short sales and bank owned properties. It is difficult being a single Mother and being in Real Estate because client’s needs can be unpredicatable. Juggling schedules was very challenging. I remember taking a couple with me to pick up my daughter from school and drop her off at gymnastics because her ride got sick at the last minute. The first brokerage I was with didn’t offer a lot of training and I was really floundering to know what to do and how to do it. Once I joined Keller Williams Realty I got the training I needed and that helped me tremendously!
Alright, so let’s switch gears a bit and talk business. What should we know?
I collaborate with people to help make their dreams come true with Real Estate. I consult, educate and interface with all the parties in a Real Estate transaction to ensure that everything goes as smoothly as possible. Buying Real Estate comes with all kinds of moving parts and all kinds of ‘players’ and juggling that to make sure we have the best outcome possible is invigorating and exciting for me. Clients tell me they feel that they can trust me and that I have their best interest at heart. I am not afraid to tell a potential listing client that I don’t think it makes sense for them to move or to tell a buyer client that there are too many risks in a particular home purchase. I want life-time clients and that means I need to treat each person like they are family and I do. It is a great honor to get to know people enough to understand their motivation for moving and not only what their needs are but what would surprise and delight them. I stay in contact with the majority of the folks I have helped buy or sell Real Estate and I consider them friends.
One of the things that sets me apart is that I pay extra to be a part of three separate MLS systems. Most Realtors are a part of the MLS where they do most of their business. I like to be a part of the two biggest ‘feeder markets’ into the St George area–the Salt Lake area MLS and the Iron County MLS. This gives my seller clients greater exposure to possible buyers. Also, I have a bachelors degree in Theater Arts and a Master’s degree in Education. This helps me lay a foundation of communication that is highly personalized to my clients. They know that I know they are consuming a great deal of information and I encourage them to ask questions–even if they think we’ve discussed it before. We humans can only absorb so much information at a time so repetition is the name of the game!
What sort of changes are you expecting over the next 5-10 years?
It will be interesting to see the effect that AI has on our industry. It already assists us in our home descriptions for marketing purposes. It’s exciting to see what the future will bring on that front. I am hopeful that under the new political administration that housing will become more affordable. It is especially difficult on first time home buyers and in many instances difficult for the elderly to navigate the current interest rates that are coupled with high home prices.
Pricing:
- Always speak with a mortgage lender for financial advice before you contemplate buying or selling Real Estate
- Be sure you factor in closing costs
- Vet your Realtor and understand your commission structure
- Allow for some upgrade and repair costs
- Don’t wait for interest rates if the time to buy or sell is right for your family.
Contact Info:
- Website: https://michelle-evans.kw.com
- Instagram: michelle.sellsutah






