Today we’d like to introduce you to Hamilton Pevec.
Hi Hamilton, we’d love for you to start by introducing yourself.
I began as a filmmaker, telling stories about people and the environment. That path took me to Nepal, where I directed Hanuman Airlines, and to Colorado, where I made Before the Last Drop. Storytelling was my first lens on the world.
Then in 2009, during a mushroom hunt in Northern California, another lens opened. With an expert by my side, I suddenly saw the forest as alive with hidden characters. That moment pulled me deeper into fungi. for the next decade mushrooms became part of our daily life, food, medicine, and a way to stay grounded through personal challenges.
Later, while living off-grid in Nepal with my wife on an organic farm and yoga retreat, i went deep into mushroom cultivation and medicinal mushrooms.
When I came back to the U.S., I worked with large supplement companies and saw how much smoke and mirrors there was in the mushroom industry, too much hype, too little truth. So I decided to do it differently. That’s how Hamilton’s Mushrooms started: extracts that are clean, organic, and potent, with no fillers or gimmicks. Mushrooms that finance films!
Now, my work bridges both filmmaking and mycology. For me, they’re not so different, both are about translating complexity into stories people can connect with. Mushrooms just happen to be one of the best stories I’ve ever found.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
It definitely hasn’t been a smooth road. Early on, in Nepal, living off-grid meant every day came with a challenge, growing food, managing an organic farm, even keeping the lights on dealing with personal identity in another culture, It was rewarding but humbling, and it taught me that resilience is built through daily problem-solving and letting go.
When I stepped into the mushroom industry back in the U.S., I hit another set of hurdles. Working with big mushroom supplement brands showed me just how much misinformation and marketing spin dominated the space. It was frustrating to see consumers paying for products that weren’t what they claimed to be. Deciding to start my own company meant pushing against that tide, building everything from scratch while insisting on transparency and quality.
On top of that, being an entrepreneur, a husband, a father, a house holder while also a filmmaker has its own balancing act. Resources are always limited, and time even more so. But in a way, the struggles have been the compost—messy, difficult, and absolutely necessary for growth.
Alright, so let’s switch gears a bit and talk business. What should we know about your work?
At my core, I’m a storyteller. Film was my first language, and mushrooms became the unexpected co-author. The two might sound worlds apart, but for me they’re inseparable, my mushroom work funds my films, and my films give shape and voice to the mysteries of fungi. Art and life are lovers, and I’ve learned that balance between them is the key to any creative success I’ve had.
What sets me apart is that I don’t see mushrooms as just products. They’re teachers, collaborators, and sometimes tricksters. My extracts are the tangible side of that relationship, potent, organic, transparent, but the real work is in communication. Science can only go so far if it stays in labs and journals; art translates it into something people can feel. That’s why I make films, why I speak, why I build a company: to make the invisible visible, and to tell the story of fungi in a way that actually connects.
I’m proud that my path hasn’t been either/or. I didn’t give up art for business, or science for storytelling, I’ve let them feed each other. That tension, that balance, is what makes my work different.
Do you have any advice for those just starting out?
If I had one piece of advice, it would be this: don’t follow your dreams, follow your tools. That’s a line from Hank Green that really resonates with me. Dreams are important, they set a direction, but it’s your tools, the skills you sharpen and the resources you build, that actually get you there.
When I was starting out, I thought passion alone would carry me. In filmmaking, in farming, in mushrooms, I had big visions, but reality checked me fast. What made the difference wasn’t the dream itself, it was learning the craft: how to hold a camera steady, how to read a forest floor, how to extract beta-glucans without diluting them. Those tools became the foundation that made the bigger picture possible.
So my advice is: pay attention to what’s in your hands. What can you actually do today, consistently, and better each time? Let those tools guide you. Because when you follow your tools, you don’t just chase dreams, you build them.
Pricing:
- 44 cents a serving
- 35 cents a serving
- 27 cents a serving
Contact Info:
- Website: https://hamiltonsmushrooms.com
- Instagram: https://www.instagram.com/hamiltonsmushrooms/
- Facebook: https://www.facebook.com/hamiltonsmushrooms/
- Youtube: https://www.youtube.com/@HamiltonsMushrooms
