Today we’d like to introduce you to Natasha Telaroli.
Natasha, we appreciate you taking the time to share your story with us today. Where does your story begin?
When they say “I’m just a girl” I think they are talking about me- I am quite literally just a girl, with a corporate job, 2 kids, and a passion for sharing my experiences. I grew up in Potomac, MD about 20 min outside of Washington, DC. I loved growing up on the East Coast and being surrounded by so much diversity and opportunity. And the diversity wasn’t just around me, but in my own home. My father comes from a French Jewish Morroccan family and is a staunch atheist, and my Mother grew up Christian Scientist and raised me and my two siblings Mormon – I’m not kidding! So when it came time for college, BYU sounded like a great idea. The way I like to describe my experience is that I was Mormon enough to go there, but wasn’t Mormon enough to be there and I didn’t really realize that until I started. Nevertheless, I completed my eduction at BYU and have a Bachelors Degree in Interdisciplinary Humanities- Film Emphasis. Did I use my college degree? Not for the first 12 years of my professional career, but I like to think that my film emphasis has helped with my new venture in Content Creation. After college, I took the first opportunity that presented itself, which was as a Project Manager at an event technology company. The role consisted of managing registration for events and the badging and technology for the onsite experience. It doesn’t sound too glamorous (and the work itself wasn’t)- but this job took me around the world and allowed me to manage complex implementations for some of the largest conferences and tradeshows in the world. My clients were companies like Cisco, Esri, Google and Dell – we even managed CES (the largest conference in the US). I traveled about 100 days a year and took every opportunity to tack on extra time and explore new cities. I worked my way up from a Junior Project Manager, to Senior Project Manager within 2 years and became the Director of Project Management shortly after, managing a team of 17 people. At 25 years old, there was so much that I thought I knew about being a manager, and only in hindsight can I see how much experience I lacked. Looking back, that was the most challenging few years of my life, and I cringe at the pressure I put on myself. I suffered a complete mental breakdown and had to step back for a few months while working on my mental health. Then COVID hit, and it was the perfect storm of events haulting and realizing that something needed to change. After working there for 7 years, I was approached with a completely different opportunity as a Marketing Manager at a large corporate company. I had also just bought a house with my husband and found out I was pregnant with our first child, so this could not have come at a more ideal time! It was a work from home job with a reputable company and tons of growth opportunity – I jumped at the chance! I can hardly believe that was 4 years ago. At my current company, I am able to pursue my passion for program management with the lens of operational effeciencies. My every day is focused on how to help marketers do their jobs more effectively and implement the methodologies to get us there. In so many ways, it is a dream job. That role started in 2022, and I sit here 4 years later telling you this story because you found me through content creation. So how the hell did I end up on the internet? I’m going to say something that we’re not supposed to say out loud- I like money AND I like to challenge myself with how to make money through things I’m passionate about. I kept seeing influencers on the internet sharing their personalities and collaborating with brands and I thought – why not me? I love attention, I love to talk, I have thick skin and can handle negative feedback, and I’m an extreme extrovert. I started posting on TikTok and Instagram in June 2025 and in 1 year have grown my followings to 22k and 33k, respectively. This is a “side hustle” and was born out of a desire to see if I could do it- if I could make money talking about things I care about on the internet. And dare I say, so far it’s working? I don’t say that to be conceited, I pinch myself everyday that anyone wants to hear what I have to say and follow along with whatever comes to my mind that day. I love sharing my experiences, my thoughts and raising awareness on topics that I am passionate about. I have realized over the past 12 months that I am not an influencer who can post what I cook (the amount of time that takes is WILD), what I wear (I am not a fashion guru despite my best efforts) or my makeup routine (I just stopped caking on black eyeliner guys) – but I’ve found my groove in sharing human experiences and genuine thoughts that I hope spark connection and interest in others. There is no methodology or content calendar, just whatever comes to mind that day. Sound cliche? Do you hate me already? The problem is that I’m a huge people pleaser and pride myself on winning over even the toughest of critics. The internet tests me on this ability every single day, and I’m having to accept that some people are never going to like me- jk I’ll never accept that and I’ll keep trying. I plan to continue with content creation for the sole reason that I am having way too much. I am thinking creatively, I am engaging with a new community and I am learning something new constantly- this to me is the essence of life and I wont’ stop (until I get bored).
If you had to, what characteristic of yours would you give the most credit to?
Have you heard of the Clifton Strengths test? Well it’s something that I initially did for work, but it has shaped my perception of my myself far past a professional setting. My top Clifton Strength is “woo” and I think that perfectly describes how I approach success- I approach every situation by trying to win over the person (or people) first and foremost. You win over the people and you can much more easily fix the problems at hand.
Contact Info:
- Instagram: https://www.instagram.com/tashtela_/?hl=en
- TikTok: https://www.tiktok.com/discover/tashtela
