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Life & Work with Patricia Brinkerhoff

Today we’d like to introduce you to Patricia Brinkerhoff.

Hi Patricia, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstories with our readers?
I am a mom of three outstanding kids ages 18, 21, and 23. I am happily married and my story begins like this. It all started when I was 21 years old. My neighbor gave me a camera for my birthday and I started taking pictures and have never stopped!

I have lived in Cedar City for almost 25 years. I am originally from Chile in South America. In Chile, I had many opportunities to take pictures of beautiful landscapes. I have taken pictures in many different fields.

About five years ago I was working for a real estate agency doing office work. One of the realtors knew that I was a family photographer and asked me to take his family photo. After seeing my work, he insisted that I try real estate photography. I looked into it and took a few courses online to see what it was really about. I became very interested!

After I took pictures of the first house, I really got excited about it and started studying even more. I started with a very minimal amount of equipment, basically just my camera. I have since learned about other equipment that helps me be more efficient and makes my work look even better. After about three years, I started my own company, Horizon Real Estate Photography. It was difficult in the beginning. I had to learn about marketing and advertising so that people could find me.

I learned how to design and build my own website. I learned how to fly drones and take aerial photographs. My son Brandon usually takes them because he has fun flying the drone and is very good at it! The best advertisement that I have found is word of mouth. If you do a good job for someone and treat them nicely, they will recommend you to their friends and coworkers.

I love taking pictures and learning new techniques to better my work. I know for a fact that this couldn’t be done without the help of my Heavenly Father who helps me every single day. It has been difficult running my own business, but very fun and fulfilling at the same time!

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
My biggest obstacle was COVID19. My business had started to take off and then COVID hit. People were very skeptical about letting strangers in their homes because of the virus.

That made things very difficult and business slowed way down. Another challenge I had was when I first started, I did not have all the equipment that I needed and wanted.

Photography equipment is expensive but necessary. Little by little I have increased my equipment inventory.

Can you tell our readers more about what you do and what you think sets you apart from others?
I specialize in real estate, commercial, and architectural photography. The thing that I am most proud of, other than seeing my work on billboards and websites, is seeing how happy and satisfied my clients are when they see my work.

What do you like and dislike about the city?
The weather is probably my least favorite thing. It is too windy, snowy, and cold for me. The thing that I really like about our city is the people. They are very nice and understanding. It is a pleasure to work with them.

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